A Coastal Concept
Sometimes, through dispersed cloud or sun, and sea salt light, No.25 Front Street looks like it has stepped out of an enchanting storybook. Peer through its windows and your eyes are invited to gaze at curated objects of simple beauty. Open the door, and you enter a curious world of fabulous frames holding their own magic and narrative. The décor has its own rustic charm and you can’t help but notice this is a very different optician. Concept chooses carefully. From the sophistication of Lanvin, the quirky insouciance of Vinylize, Danish understatement of Orgreen, or the slick Swiss precision of Gotti – the people who make titanium and acetate sexy – from iconic Ray-Ban sunglasses and daredevil glamour from Mr Ford himself. Detail, technology and craftsmanship go hand in hand with every collection. Oliver Peoples, Lindberg, Yves Saint Laurent alongside the quintessential British ‘New Look’ from Sir Paul Smith. Pared down minimalism and vintage chic is aligned with a postmodern vision in eyewear, whatever the weather… Expect a warm welcome, perhaps a personal stylist, always a thorough eye examination and a fresh cup of coffee. Welcome to the world of Concept.
Visit our opticians in Tynemouth to find out for yourself just how great we are!